Triple international campaign

Eurocontrol

Objective

Eurocontrol co-ordinates European aircraft navigation systems. The organisation recruits international staff representative of all member states. Eurocontrol wanted
to profile itself as an employer in Armenia, Montenegro
and Albania.

Approach

Universal Communication has collaborated with Eurocontrol for more than twenty years and developed its communication activities in the 38 European member states. The media landscape of each of the three new countries being very different, Universal Communication developed an Internet campaign for Armenia, a print and Internet campaign for Montenegro and a print campaign for Albania.

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