Virtuoso communication

Select HR

Challenge and objective

Select HR offers a wide range of solutions in response to the problems of HR resources. The company deplored
the fact that its communications did not entirely portray
the high quality of its services. Universal Communication therefore devised a new campaign with that in mind. 

Approach and concept

A refined and classy page layout contributes to the influence of the campaign, which is also surprising for
its use of black, polished typography and warm touches
of colour.

The concept of harmony is a common thread throughout the campaign. The violin is the visual expression of this theme – a complex instrument that demands knowledge and virtuosity.

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